Bubble Gum Marketing

Before diving into Facebook ads , it’s important to understand the concept of audience segmentation. Audience segmentation involves dividing your potential customers into groups based on shared characteristics. These characteristics can include demographics, interests, behaviors, and more. By segmenting your audience, you can create more personalized and effective ads that resonate with each group. Perfect Audience The Basics of Segmentation Audience segmentation is more than just a marketing buzzword; it’s a foundational strategy that enhances the precision of your advertising efforts. By categorizing your audience, you ensure that each segment receives messaging that speaks directly to their needs and interests. This approach not only improves engagement but also fosters a deeper connection with your brand. Types of Segmentation There are several types of audience segmentation that can be employed, each with its own unique benefits. Demographic segmentation focuses on age, gender, in...